Lemonad launches a new way for media buying teams to manage ad spend

Lemonad has launched virtual cards for media buying and affiliate marketing. Lemonad Card is a B2B platform to pay for ads and manage cards, balances, and limits in one place. It’s designed for media buying teams, agencies, and solo buyers who need to distribute budgets, set spending limits, and quickly replace cards used for ad accounts.

With Lemonad Card, teams can issue virtual cards, assign them to team members or ad accounts, set spending limits, and track payments in one dashboard. Over 90% of card transactions are payments for ads on Facebook, Google, and TikTok. Some teams also use the cards for AI tools.

How Lemonad Card works

You top up your Lemonad Card balance and issue virtual cards. Each card has its own balance, and spending limits can be set for each team member. A team can use one shared balance or give each member a separate balance.

The service solves a problem that anyone buying traffic knows well. An ad platform blocks an account, and the card linked to it gets blocked too. To keep ads running, the team has to quickly issue new cards and hand them to buyers without losing control of the shared balance and limits. In Lemonad Card, a new card is issued in the same account, so the team’s balances and limits stay in place.

Who it’s for

Lemonad Card is used by media buying teams, agencies, and solo buyers. Teams need to track each buyer’s spending, issue cards for separate ad accounts, and see all transactions in one dashboard. Agencies distribute budgets across ad accounts and clients. Solo buyers can get a new card within minutes after a ban and top it up with USDT or TON, so they don’t lose traffic.

The cards are mostly used to pay for Facebook ads, Google Ads, and TikTok ads, but that’s not all they’re for…

Clients use Lemonad Card to pay for OpenAI (ChatGPT) and Anthropic (Claude) services, other AI tools, software, and servers. Some teams use Lemonad Card only for AI subscriptions and online services. In this case, each service or team member can get a separate card, while all transactions remain visible in the shared statistics.

Team and budget controls

Lemonad Card includes features for teams that manage multiple buyers and advertising budgets:

  • Issue up to 50 cards at a time.
  • Keep balances at three levels: company, member, and card.
  • Set daily and per-transaction spending limits for media buyers.
  • Enable auto top-up for cards and member balances.
  • Organize your account by company, team, and member.
  • Assign roles such as junior, buyer, team lead, admin, and owner.
  • Review top-ups, spending, fees, and refunds by day, member, or merchant.
  • Connect internal tools through the API.

Lemonad Card and the Lemonad CPA network

Lemonad Card comes from the same team that runs the Lemonad CPA network. Lemonad works as both a direct advertiser and a nutra CPA network. The network has 8,000 offers in 90 GEOs, 20,000 webmasters, and its own call centers. Payouts go out on the day of the request through Wire, Capitalist, PayPal, Tether, WebMoney, and Paxum.

Webmasters who already earn with the network can top up Lemonad Card straight from their Lemonad balance. There’s no need to withdraw the payout and wait for it to arrive. It goes right into the ad budget. Cards can also be topped up with USDT on the TRC20 network, TON, or a bank transfer (Wire).

On the Lemonad website, you can sign up as a webmaster or publisher to find offers for your traffic, or as an advertiser to get traffic for your own offers.